HUMAN PERFORMANCE FOR REVENUE TEAMS
Build the capacity to deliver your next stage of growth.
When your team enters a new market, takes on more complex deals or faces higher expectations, its development needs change.
I work alongside commercial leadership to develop the capabilities and behaviours salespeople and leaders need to execute consistently, through personalised coaching applied to real commercial work.
15+ years in B2B sales and leadership · Revenue Architecture Mastership · Performance Coaching
60 minutes · No cost · No obligation
Trusted by founders and leaders at
Building Commercial Capabilities in a New Market.
During Ignite's Swedish market expansion, Philip's work focused on stronger business cases, stakeholder management and ownership under pressure.
4.6×
Revenue
Client-reported revenue versus the previous comparable period.
67
Client-reported team eNPS
Client-reported team Employee Net Promoter Score: how likely employees are to recommend their workplace.
“We've made a huge quality journey.”
Remi Morken, CCO, Ignite Procurement
COMMERCIAL DEMAND
Growth changes what your people need to do.
For B2B salespeople, commercial teams and leaders across sectors. The next stage creates new development needs, even in a strong team.
A new market. New buyers, expectations and customer conversations.
Larger, more complex deals. More stakeholders and greater demands on judgement.
Strong salespeople becoming leaders. Learning to develop others rather than do the work for them.
Higher ambitions. More individual development capacity alongside daily management.
Development helps people meet the demands ahead, not just address today's difficulties.
Develop the person. Apply it in the work.
We first establish what is limiting performance, then agree what needs to change in individual capabilities, leadership support or working conditions. Development follows your strategy, methodology, processes and KPIs. We practise, apply and review changes in real commercial situations.
Avoiding difficult qualification questions, inconsistent discovery or unclear prioritisation and ownership are signals to explore. They may reflect development needs, leadership support or working conditions, not a lack of ambition.
- Confidence and focus
- Ask difficult qualification questions, listen carefully in discovery and stay with the customer's real priorities.
- Ownership and self-leadership
- Prepare deliberately, agree clear next steps and follow through without waiting for a manager to take over.
- Resilience
- Respond constructively to setbacks and keep making considered decisions under pressure.
Services
Embedded Performance Partnership
You lead the team. I help your people perform.
Work alongside commercial leadership to develop selected salespeople and leaders in real customer work. We agree priorities, participants and a baseline for an initial 90 days, with scope and investment confirmed before starting.
- Individual Human Performance:
- Personalised coaching develops confidence, focus, ownership, resilience and self-leadership in the situations each person needs to handle.
- Applied Commercial Execution:
- Apply development to real opportunities, customer conversations and practical commitments, aligned with your strategy, methodology, processes and KPIs.
- Management Performance Advisory:
- Extend leadership's individual development capacity with agreed progress reviews, behavioural indicators and advice on the conditions supporting performance. You retain management, strategy decisions, the forecast and business results.
“I can highly recommend Philip Kerr if you want to strengthen sales in your business.”
Merete Østerud, CEO, START i Vestfold
I'm Philip Kerr.
I'm Philip Kerr, Commercial Performance Advisor. I bring 15+ years in B2B sales, GTM and leadership. Today I connect that commercial experience with Human Performance expertise, working as an independent specialist alongside your leadership.
- 15+ years in B2B sales & leadership
- Revenue Architecture Mastership
- Hintsa Performance Coaching Certification, in progress
PERFORMANCE REVIEW
What’s standing between your strategy and consistent execution?
A focused 60-minute conversation about your ambitions, changed demands and where execution is inconsistent. We explore possible capability, behaviour or environment barriers, then assess whether an Embedded Performance Partnership fits.
YOUR AMBITION
Explore what you need to achieve.
A POTENTIAL GAP
Consider what may be limiting execution.
PARTNERSHIP FIT
Consider the development needed and whether working together fits.
60 minutes · No cost · No obligation
Based on the Performance Capacity™ framework.
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